Alexander HupferFacebook Ads, iOS Impact and what to do about it80–90% of users opted out of allowing Facebook to track them on iOS. This is what it means for advertisers and what to do about it.4 min read·Nov 27, 2021----
Alexander HupferHow to deploy Next.JS with Flask the easy wayNext.js and Flask are two popular web frameworks. While each of them can work on their own there are good reasons why you would like to…2 min read·Aug 22, 2021----
Alexander HupferIncreasing Ad targeting effectiveness: RFM SegmentationAt universities, marketing studies and engineering departments are usually quite far apart. The combination of the two however is what…2 min read·Aug 7, 2021----
Alexander HupferHow to create a Mailchimp Signup-Form using BootstrapIf you create a landing page using the Bootstrap CSS-Framework, chances are that you would like to give your visitors the chance to sign-up…2 min read·Jul 18, 2021----
Alexander Hupfer10 essential tips how I saved time (and money) developing my first Shopify AppDeveloping and running a my Shopify App Facebook Custom Audience Sync for approximatly a year next to a fulltime job has one key takeway…3 min read·Jun 2, 2021----
Alexander HupferFacebook Custom Audience SyncThe Shopify App just got even better1 min read·May 13, 2021----
Alexander HupferCustom python-graphene SQLAlchemy queries: Advanced use casesI have been using the GraphQL server component python-graphene extensively over the last couple of month. While the available tutorials…2 min read·Apr 5, 2021----
Alexander HupferEmbedding Bokeh into a ReactJS app using BokehJSBokeh is best known for interactive data exploration using Python. It is however also easily possible to embed your visualisation inside…2 min read·Feb 21, 2021----
Alexander HupferPlaying Cyberpunk 2077 using a Raspberry PiI don’t consider myself a gamer, but I do enjoy playing a a triple-A game sometimes on my holidays. Naturally I don’t have a gaming PC, or…2 min read·Feb 14, 2021----
Alexander HupferHow to Create Facebook Custom Audiences That ConvertWant better Facebook ad results? Do your Facebook ads reach the right people at the right point in their customer journey?4 min read·Feb 8, 2021----